6 questions to set your brain for innovations

6 вопросов, чтобы настроить мозг на инновации 6 questions to set your brain for innovations 6 питань, щоб налаштувати мозок на інновації

Sometimes we are “stuck” in everyday living. However, when we are out of thoughts, we may use one tip to adjust our brain to fight stupor.

A great many people start their morning with a cup of coffee or tea not just to energize our bodies, but to awaken the brain as well. The stimulant properties of these beverages are well known. But sometimes even coffee is unable to trigger some mental process, make us think about something important or solve some task. Well, you better believe that if you are dealing with creative activity, this situation is very common. When all your work is centered around creation of something new, you will eventually be lack of unconventional ideas and will face a kind of massive wall of grey. Without any thoughts, without any ideas, without any movement. And this wall has no beginning and no end. What shall one do in such cases?

There are many ways to awaken your creativity. However, you need a considerable amount of time to master some techniques. There are also some techniques that need assiduity, team of assistants, a set of materials on hand. However, there is also an effortless way to set your brain for creativity – just ask questions.

Alex Osborn, advertising guru and brainstorming developer, created a set of techniques and offered a few tens of questions that may thrash out some problem by yourself or while working in a group. This long and exhaustive list may be reduced to six questions that may wake the sleeping mind and make up your mind to creativity.

After all, on frequent occasions creative stupor is not the lack of creative abilities of a person. But the problem comes when we are “stuck” and need of the slightest push in order to break the current stalemate. Consider yourself on notice these six questions and they will help you to get out of the most severe stupor.







Much depends on how you word your questions. Wording may be changed depending on the moment, context, and your current goal. The important thing is not to stop and keep on raising questions until the light of creative thought shines.

How does it work for me? Let us assume that I shall write some article. What issue shall it cover? What to write about? What to write about. What to write…

And here I stand in front of the gray wall full of stupor and I literally have no idea what to do next. The wall has no words, ideas or blueprint solutions. It is of grey color and solid, it is a concrete wall stretched from horizon to horizon. This moment of stupor shall be captured and shall be recognized: here it is, the wall. And here I shall unlock the storeroom of the brain and reveal “checklist named after Alex Osborn”:

  • “What shall I write?” – is a bad question, it does not help to overcome the stupor, since I have already approached the wall with this question; the stupor is made entirely of this question.
  • “How will I write?” – wrong question. Do it with your hands!
  • “How people will use whatever I write?” – not bad… Do I want to write something useful? A guide to action? Erm… well, there is something to be said for that.
  • “Who will use whatever I write?” – let us assume that this will be a person with the same question as I have. I know recipes, how to behave in any given situation and I can share them.
  • “When? Where? Why? What?” – well, when a person faces the same very wall and won’t know what to do. Erm… it’s a good idea! I will write an article “6 questions to set your brain for innovations”!

I think you’ll agree that this is simple and effective technique! It will help to overcome the crisis, break the rusted emergency stop valve, and move further. Moreover, I’m going to tell you a little secret: this technique will help you in moving forward. The main thing is to ask yourself the right questions. The more often we ask ourselves these questions, the more meaningful we behave, work, and live. After all, meaningfulness gives an answer to the question “Why?”, which is extremely challengeable for philosophers from the dawn of time.